We help companies develop & implement a detailed point of view of what to offer customers and why through their mobile applications.
Focusing on customer (insights) and business (operations) to ensure any new mobile application, service or experience will succeed.
Defining a vision, strategy & roadmap to build advocacy through in-store digital experience, CRM and loyalty marketing
Delivering or using a single view of customer
Developing customer journeys, customer segmentations, personas and cross channel experiences
Managing or defining direct marketing communications (email, push), loyalty schemes, customer growth, activation & reactivation initiatives.